Sheldon P. Russell founded Specialty Equipment Co. Inc. in 1962. The company was established to manufacture and distribute products to meet the growing demand of the high-pressure cleaning industry. The company grew and was quickly recognized as a creative, responsive supplier of a wide variety of products to serve clients. Sensing a much broader potential for its technology and application expertise, the company pioneered the use of high-pressure cleaning in many markets. These included industrial cleaning, the agricultural market and vehicle washing. The flexible, creative, "can-do" attitude reflected the "Specialty" aspect of the corporate indentity and created an unusual diversity the competitors could not, or would not, meet. The versatility grew to include technical expertise in water treatment, wastewater treatment and other peripheral areas required to offer a complete package to clients. Today Specialty stands as the most innovative and broadly based companies in the vehicle washing industry.

Innovations include the development of self-service, coin operate car wash equipment to state-of-the-art touch-free, in-bay automatic systems; integration of water treatment as an essential ingredient in touch-free cleaning; introduction of spot free rinse systems to improve wash results; use of filtration equipment to reclaim and reuse car wash wastewater and many other important developments.

Growth History
The company has grown at an average annual rate exceeding 15% for the last five years. The growth is attributed to the innovative products and the focus on quality and service to the end user. The company has placed hundreads of systems throughout the United States, Canada, Middle East, Europe and Australia. The company has traditionally concentrated on providing quality products to discriminating customers as opposed to "market share", which can often result in insensitivity to quality service. It is the firm conviction of the company that aftermarket service is the key to the long-term growth and position of Specialty Equipment Co.

Specialty is a privately held corporation and does not release financial information. The company is pleased to offer financial and site references upon request. (Out of respect to the privacy of operators, addresses and telephone numbers are withheld until formal notification regarding positions and interest of potential visitors can be provided.)